(Read free) Sports Business 2nd Ed: Law Practice and Precedents
♥ Richard Verow, Clive Lawrence, Peter McCormick ♥
| #9199878 in Books | Jordan Publishing Limited | 2005-03-31 | Original language:English | PDF # 1 | 9.50 x6.00 x1.25l,2.12 | File Name: 0853088616 | 498 pages |
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Sport is now big business with clubs, sponsors and agents all trying to capitalize on the marketing opportunities created though an association with a team, player or sporting event. Complex agreements might involve anything from broadcasting rights to product endorsement, but each transaction involves common legal and contractual issues vital to the success of the commercial relationship. Sports Business: Law, Practice and Precedents concentrates on the legal issues in...
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